Organisational Behaviour | NMIMS Assignment Help April 2023

Organisational Behaviour | NMIMS Assignment Help April 2023 Question 1. Sana and Reema joined a quick serve restaurant chain at the head office in the marketing department. Both of them were very happy with the compensation and designation offered to them. Since Sana and Reema joined in the same month so they bonded well together, during one of the conversation […]

Consumer Behaviour | NMIMS Assignment Help April 2023

Consumer Behaviour | NMIMS Assignment Help April 2023 Question 1. What is Consumer Ethnocentrism? What could be the key differences between consumers who are Ethnocentric and Non-Ethnocentric? Using the example of automobiles can you connect which customer segments would exhibit Ethnocentrismand Non-Ethnocentrism 2. What are Rituals in the context of consumer behavior? How do Rituals create value for both marketers […]